SKEPTA Talks Tracksuits & Chains

SKEPTA tells us why he put his Gucci and LV in the bin.In a recent interview with i-D Magazine SKEPTA tells us why he gave up on trying to impress with high-fashion brands.

SKEPTA tells i-D Magazine

“I was just getting tired of going to the area where I hang around and different estates and seeing the kids hanging round always looking stressed out and troubled. But they’d always have a £300 bag and Balenciaga trainers. Big superman boots on and jeans with 1000 rips in. You can do so much with that money. When I was younger, I was influenced by the guys who were older than me, so I thought maybe it was my time – because I can afford to buy Gucci or Louis if I want, let’s be real – to sacrifice, because I thought maybe these kids are doing it because of me. So I wanted to get back to wearing clothes that are for us. The marketing teams at Nike and JD Sports, they came for us. The people modeling in the windows are people like Jamal from SBTV. I want the kids to see that maybe they should be aligning themselves not just with a price range, but the people who are designing for you”. 

See below for more photos.    

 

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